Joy of Giving is an initiative to offer support to at least 100,000 people across the country whose lives have been impacted by the COVID-19 pandemic.
These initiatives are designed to help the community during the current challenging times. Additionally, through the Joy of Giving online platform, HSBC hopes to encourage other corporates and donors to contribute to the wider community by partnering with HSBC using this platform.
HSBC has partnered with the Ministry of Civil Aviation and Tourism (MoCAT), Government of the People’s Republic of Bangladesh and Bangladesh Red Crescent Society (BDRCS) under this inaugural ‘Joy of Giving’ initiative.
MoCAT will assist in providing cooked food at cost price from restaurants under the Bangladesh Parjatan Corporation; and Bangladesh Red Crescent Society will help distribute these meals to the most vulnerable and marginalised people throughout selected district towns in Bangladesh during the holy month of Ramadan and which will continue after Eid.
Speaking on the campaign, Md. Mahbub ur Rahman, Chief Executive Officer, HSBC Bangladesh said, “Nothing feels more rewarding than being able to bring smile to peoples’ faces. The purpose of these initiatives through our ‘Joy of Giving’ platform is to help our community at large and its people during the current challenging times. We will continue to support our communities, customers and our employees to keep hope alive. I want to thank the Ministry of Civil Aviation and Tourism and Bangladesh Red Crescent Society for partnering with us in this initiative.”
Globally, HSBC has introduced a number of special initiatives to support its customers across various markets. In addition, it announced a USD25 million COVID-19 donation fund to support the international medical response, protect vulnerable people and ensure food security around the world.
Corporates and donors who wish to contribute to the wider community by partnering with HSBC using the Joy of Giving platform should contact: Syeda Afzalun Nessa, Head of Corporate Sustainability, HSBC at email@example.com.
At HSBC, Corporate Social Responsibility (CSR) is referred as Corporate Sustainability (CS) to recognise the wider commitments to communities in which we operate. The Bank supports a number of community programmes in Bangladesh, focusing its investment on education, health and other community programmes.
HSBC works with local charities and voluntary groups to help children from disadvantaged backgrounds access education. In 2019, HSBC:
The Bank supports programmes to develop health benefits for the factory workers in the country. In 2019, HSBC:
You can read more about our global sustainability strategy, approach and initiatives on our global corporate website